Straddling the Fence is not for us:
Mehrwerk goes over it.
Those who develop solutions for their customers that break new ground must not stop when new terrain begins. Find out which boundaries Mehrwerk is breaking.
Europe's leading developer
for data-based value-added services
Mehrwerk creates double added value: emotional and economic. As a leading specialist for data-based value-added services, we transform low-interest products (commodities) into sought-after solutions with higher margins and/or capitalize on ordinary end-customer transactions with exceptional value-added services. Our business partners thus benefit from recurring sales growth and permanently higher customer loyalty. We guarantee these results. They are measurable, have a lasting effect and form the basis for our success-based fee. Our headquarters are in Bielefeld. But our idea is making waves: with additional locations in Hamburg, Copenhagen, Oslo and Stockholm.
More at home:
the Mehrwerk locations.
Our home is right in the center of Bielefeld, at the Lenkwerk. Here, in the heart of the city, we make people happy, combine creative freedom with an innovative working environment and thus create the perfect place for inspiring ideas and successful collaboration.
For Scandinavia, Türkiye, the USA, Mexico and Türkiye, you’ll find dedicated sections on our website:
Innovative value-added solutions:
not only our customers find this excellent.
It's not just your gut feeling that tells you whether you're on the right track. It's also feedback from the industry, the trade press and customers. And we already have quite a few for the gallery...
More togetherness, more future, more you, more us:
Welcome to the Mehrwerk world
"Measurable success, and in the long term.
We deliver on this promise."
Frank Hippen
Managing Partner and
owner of the Mehrwerk Group
Three questions
to Frank.
Frank Hippen, Managing Partner and owner of the Mehrwerk Group,
on the idea of Mehrwerk and the queen of the savannah
"Frank, adding another goodie to a service - isn't that actually trivial?"
It looks that way at first glance, doesn't it? But in reality, it only works if this goodie, i.e. this added value, really "fits". This means that it really has to meet a need and be relevant to the end customer. We have to ensure this when we develop a value-added solution. And you can't do that by coming up with something funny. We can do it because, as a data-driven martech pioneer, we use a unique combination of cutting-edge marketing technologies on the one hand and comprehensive real-time data analysis on the other. This is how we come up with solutions that are tailored to specific industries and locations.
"Let's assume such a solution has been developed: What risk do Mehrwerk customers take when they implement this solution?"
None at all. That sounds strange, but because we use the aforementioned tools in our VAS development, we are always relevant and can't be wrong. We can look our customers in the face and say: this is our solution, we'll give it to you, we'll make sure it's implemented for you, we'll also take care of all the handling, and because we're paid purely on a performance basis, we won't earn a single cent until you're successful with it. Our clients create new product experiences. End customers reward this in two ways: with loyalty and a willingness to pay higher prices. And we benefit from this growth. And that works extremely well.
"Last question: what's that golden giraffe doing in the Mehrwerk office?"
Oh yes, the giraffe. The "queen of the savannah". Sees more than others, has the perfect overview and reaches heights that others do not. That impresses us, which is why she is our mascot. But why the team called her "Franky" remains a mystery to me ... (laughs)
MAKING
the difference
